Pearson Square, Fitzrovia, London, W1T

Occupying the entire tenth floor of Pearson Square, this penthouse apartment unfolds across 3,523 sq ft, with direct lift access opening into a private lobby. The sense of space is immediate, with a wide central hallway drawing you through to the main living areas and out towards the terraces beyond.



The reception room is the heart of the apartment, a substantial, open space designed for entertaining, with full-height glazing and sliding doors opening onto a large terrace that runs along the building’s edge. From here, the views stretch across central London, taking in a mix of historic rooftops and newer landmarks. A second, larger roof terrace sits adjacent, offering a more secluded setting for outdoor dining and hosting.



The kitchen is set just off the main living space, finished in a clean, contemporary style with integrated appliances and a large island that works equally well for informal meals or entertaining at scale. There is a natural flow between kitchen, dining and reception areas, allowing the apartment to feel both open and well-zoned.



The principal bedroom suite occupies a quieter wing of the apartment, with generous proportions, a dedicated dressing area and a large en suite bathroom finished in marble, with a freestanding bath and separate walk-in shower. Three further double bedrooms are arranged along the opposite side, all with built-in storage and access to well-appointed bathrooms. A separate study provides a more private working space.



The building itself was designed by Lifschutz Davidson Sandilands and Sheppard Robson, with interiors by Johnson Naylor, and has a considered, contemporary feel throughout. Residents benefit from a 24-hour concierge, a gym, secure underground parking and additional storage.



Pearson Square sits just behind Charlotte Street, one of Fitzrovia’s best-known stretches for restaurants and cafés, with the West End, Soho and Marylebone all within easy reach. It is a part of central London that feels both established and quietly lively, with a strong mix of independent spots and long-standing institutions.